Archive for 'Training'
Free Internet Marketing Methods
Posted on 11. Mar, 2010 by admin.
Best things in life are free, some would say. This especially holds true with efforts in advertising one’s products or services. With free internet marketing services, one can save a lot. Instead of spending a lot of money on marketing your products and services, that money could be placed on other important elements in your business. There are many websites that offer information and knowledge regarding internet marketing services that comes with no price tag at all.
This is not to tell you that it is better to focus on plain internet marketing. It still will do your business a lot of good if you mist traditional advertisement efforts; such as traditional and new marketing media.
Here are a few of the free methods that you can use to make your products and services be most visible, thus salable form.
1. Promote you business through free search engine submission and optimization
Submit your website to various search engines monthly. This will make many more people know that your website actually exists. Aiming for the top search engines will help a lot.
2. Improve your articles.
Remember that information on articles with good content as traffic-bringer of websites? This time, it’s about making these articles serve your website better by using keyword suggestion tools that are offered for free (Wordtracker, Google Keyword Tool, etc). Update your web site’s content by regularly checking the standing of your keywords with the current market.
3. Acquire free content.
If you have no time to increase the SEO or search engine optimization – friendliness of your articles, you can look for free content from article directories. All you need to do is retain the resource box of your write-ups.
4. Avail of free comprehensive web traffic analyzers.
These are tools that you can make use of without costing you a cent. Your website’s hits statistics will be produced by this internet marketing tool for your analysis.
5. Learn how to manipulate web design templates
You don’t have to be too techie to be able to design your web site. Often times, web design templates or custom-made layouts are available for the internet marketer to use.
6. Monitor your website’s visibility.
Tools such as search engine position trackers may be used to see your website’s standing.
These processes are very convenient to use as long as you keep in mind that you use and try to master their use for your own benefit. Just don’t get obsessed with your achievements when you finally learn how to use them and incorporate them in your internet marketing feat.
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Experiencing Home Business Happiness
Posted on 03. Mar, 2010 by admin.
Some say that at least 70%+ of you are making the switch to Home business due to lack of feelings of happiness and fulfillment in your life. For this reason, it is important for you to understand what you really want to achieve from your home business. Personally, I have been trying to define in my life what really makes me happy and how I can make money at it. What I am looking for is much more than money. I am looking for calm and a sense of peace in my life.
To find out if you are really ready to work for yourself from home? Ask yourself the following questions:
1. Do you have a hobby that you would do daily for free?
This is one of the keys to success and happiness in a home business. You must have drive and passion in order to succeed. Doing something you really enjoy will help make the bumps in the road smoother. Also, doing something you really enjoy will help you to tolerate the remaining time at your ‘other’ job. Please do not choose a home business based only on your perceived earning potential. If you do, the chances are you won’t have the long-term persistence needed to succeed.
2. Is it money that you really want or is it the freedom of choice you really want?
This is a critical question because, again, if it is solely money you are looking for you will not have the enthusiasm and passion needed for long-term success. Focus on doing what you love and the money will follow. People will see your enthusiasm and it will spread to your clients.
3. Are people you work with dragging you down emotionally and spiritually?
One thing I know for sure is that I no longer want to be around negative people. Mark Twain has a great saying “Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you, too, can become great.
Everyone knows a person like the character on Saturday Night Live “Debbie Downer.” Lets face it, some people are only happy if they are complaining about something or are raining on someone else’s parade. Avoid these people at all costs. Remember, it is better to be alone and focused and passionate about what you are doing.
4. Do you want to start off fresh where you are in control?
Starting your own home business is like having a clean tapestry for painting. You control your destiny. You control what “colors” to use. Think big, never small, and you can do it.
5. Do you enjoy helping others when you can?
Owning your own business provides you with an opportunity to give back to your community. This also provides an excellent Barter and Networking opportunity. Help as much as you can afford to and these good deeds will come back to help you in the future.
Have faith in the overall good in people but, at the same time, realize that some people might try to take advantage of your generosity. Use bartering in some of the situations to help lower your overall costs.
6. Do you believe in expanding your mind through research and networking?
If you enjoy research you will be well served by starting your own business. You will have to learn some Accounting basics and Marketing skills as well as some Tax basics. Network with people who can help you in these areas. Suggest bartering your services with them. This is a great way to get advertising for your home business. If you come across a dishonest person, break the relationship as quickly and tactfully as possible – they will only cause you harm and heartache.
7. Are you dedicated and disciplined?
Setting up a schedule and ‘things to do’ list will greatly help with your organizational and time management problems. You must be disciplined and stick to your schedule. Complete one task at a time and move to the next. MANY business have failed because of having to many‘irons in the fire.’ This leads to lack of focus, which is one of the number one reasons that businesses fail.
8. Are you prepared to ignore the negative ‘nay sayers’?
There will always be people who are jealous of your drive, passion and determination. Accept that fact and don’t let them take up any of your time. If the Nay Sayer is your spouse or another family member, sit them down and tell them how much your new business means to you and your future together. If they cannot be positive, ask them not to comment at all. Usually after family members see how hard you are working they will come around and begin to support you. Try getting them involved with smaller tasks that they can take off your plate.
9. Are you prepared to work at your other job until your Home Business takes off?
This is something that people don’t think enough about. You should be prepared to stay at your ‘other’ job for at least six months while building your home business. Many people have quit only to find the HB doesn’t provide enough immediate income so they have to crawl back to the old job.
10. Are you prepared to take an open and honest look at your behaviors?
This is something that I really had to be honest with myself about. For years I had grown a negative attitude, almost to the point that I had a chip on my shoulder. Upon really looking at my behavior I saw that I had created negative ‘anchors’ that were standing in the way of my success. When I looked at a job, all the negative feelings from my previous jobs flooded into me. Be conscious of what you are feeling, and be prepared to eliminate the negative and accentuate the positive. Remember, Bill Gates started in a dorm room, Michael Dell started in a garage. Do not be afraid. You CAN do it – it takes a plan, discipline, hard work and follow through.
In closing, let me say once again that you can do it. You deserve success and the happiness it brings. Franklin D. Roosevelt said “The only thing we have to fear is fear itself.” Don’t be afraid – you deserve this success. We all do. Nelson Mandela put our ideas about self doubt and fear far better then I ever could:
“And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.”
— Nelson Mandella
Now get out there and kick butt.
We are always looking for positive, persistent people to partner with. If we can help you in your success we will be glad to do so.
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Magnetic Sponsoring Boot Camp – Part Two
Posted on 25. Feb, 2010 by admin.
Magnetic Sponsoring was developed by Mike Dillard. For years, Mike struggled in the network marketing industry. After finally understanding what it takes to achieve success in this industry, Mike went from waiting on tables to a $250,000 business in just four months.
Lawren Smith, a network marketing entrepreneur, has struggled for almost six years, has been looking for online courses that would help her to overcome her struggles in network marketing and finally find success. She believes that she has found one such course with Magnetic Sponsoring. “I wanted to find and online course that, not only would help me to learn about marketing, but would allow me to earn income at the same time. Magnetic Sponsoring is one such course.” Lawren says. She adds, “I was introduced to Magnetic Sponsoring through my business relationship with MLMLeadSystemPro (Conquer The Internet Marketing).”
With this course, you learn how to attract people to you. For network marketing entrepreneurs, Magnetic Sponsoring combines the best of two worlds. You learn how to generate endless free leads while, at the same time, getting paid. As you learn, you an get endless free advertising.
“I bought the course 5 months ago. I no longer do cold calling or purchase leads In fact, in a four month time period, I generated close to 1000 leads and got paid to do it.”, says Lawren.
Since getting the course and studying it, Lawren has become an expert in lead generation.
Lawren comments, “I now have people contacting me! This has opened up a whole new world for me!”.
To learn more about magnetic sponsoring, you may visit: Become Successful . To find out more about what Lawren Smith and her business, visit: Generate Solid Wealth
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Mike Dillard Magnetic Sponsoring Boot Camp – Part One
Posted on 25. Feb, 2010 by admin.
Mike Dillards Magnetic Sponsoring Boot Camp is a free 7-day course that gives you a shortened version of the attraction marketing principles. Although it is a short course, it is very informative. You can learn quite a bit from the videos.
Below is a summary of what you will learn from day 1 through day 7.
Magnetic Sponsoring Boot Camp:
Day 1: How To Get Invited: Why Cold Prospecting Methods Are Dead, And What To Do Now…
Here Mike Dillard explains why prospecting for leads using “Old School” methods no longer works. Mike explains that the reason “Old School” methods don’t work is because many people have built emotional walls around themselves to prevent people from accessing their pocket books. Solicitations are met by frustration and impatience these days. Most people don’t want to be bothered. But the internet has changed how we do network marketing. This session introduces the premise that you can become someone that others seek out. In other words, you can become the hunted and not the hunter by applying the magnetic sponsoring principles.
Magnetic Sponsoring Boot Camp Day 2: “How To Get Your Prospects To Buy Anything You Sell”
In Day 2, Mike informs viewers that most people do not care about your products or your business opportunity. What they do care about is finding solutions to their problems; lack of money, time, family, etc. Your job is to position your opportunity as the solution to their problems. But, you do have a couple of hurdles to deal with this successfully. Hurdle #1 is you can’t sell. Hurdle #2 is people hate to be sold to. Hurdle #3 is that they see you, who is a complete stranger, as someone just trying to get their hands into their pockets or pocketbook. So, what do you do? The solution is actually in the quote above and he explains to you what it means. Essentially, you first need to build trust with the individual and the way to do this is to help them with their problem first, act as their problem solver, not as a salesperson.
Magnetic Sponsoring Boot Camp Day 3: “The Two Types Of People To Recruit For Your Business And How To Find Them?”
One of the first thing Mike says is the network marketing is pursued by network marketers wh have not idea how to market or promote. This is why so many people struggle. He then adds that 90% of network marketers have no experience in business ownership.
This is why your upline tells you to make a list of 100 of your family and friends. It is essentially a shotgun approach and it doesn’t require marketing skills.
He then adds that your upline knows that you have about one or two weeks of pumped up emotional enthusiasm about your new business. After that, the fact that you will ever do anything drops down to about 30% or less.
Mike tells us that there are smarter ways to building a network marketing business. The first, he says, is to define your target market. Then you need to figure out how to go find them. In the video, Mike gives you a few tips on how to find these individuals.
Magnetic Sponsoring Boot Camp Day 4: “How To Turn The People Who Said “No” Into Profit”
This videos discusses why people say no to your business opportunity and how to avoid it. Mike informs us that every single decision one makes is based on one single thing; the desire to avoid pain or acquire pleasure. Having this knowledge will make us much more effective network marketers.
In the video, Mike states that the reason your prospect says no, is because they perceive the pleasure they were going to gain (such as joining your business opportunity) did not outweigh the pain of the start up costs, moving outside of their comfort zone, etc.
You can get them over this emotional pain by pumping up their emotional state. This is related to the fact that everything we buy stems from emotion. This is according to Mike.
Mike includes in this video session strategies that can help people overcome their rejection.
Basically, this video session focuses on the fact that you can make money even from those who say no to your business opportunity using magnetic sponsoring.
Magnetic Sponsoring Boot Camp Day 5: “How To Get Paid To Prospect”
In this video session, Mike talks about money and how to make more of it. He adds to this that on average, 97% of the prospects you generate are never going to buy your products or become distributors. You also must understand that there is a cost associated with any high-quality prospects.
On average most people are probably going to end up spending $5.00 and $20.00 per lead that you produce yourself with advertising or that you buy from a lead company. On the low end that comes at to about $500 per 100 leads and out of those 2 or 3 might buy your product or become a distributor.
The significant part of this video is this: You are tapping into 2% or 3% of your potential income. This should be a big epiphany for many of you.
Mike then goes on to talk about how you can offer something that requires a smaller investment of time and money to those 97% of people and earn profit at the same time.
Magnetic Sponsoring Boot Camp Day 6: “How To Write Effective Ads”
Basically, writing effective advertisements is the focus of this video session. Mike starts out by saying the most home business owners have no idea how to write an effective ad. Normally, an individual will buy the advertising result from a lead company in the form of overpriced prospects who are not in your target lead.
This will lead to you wasting a lot of money. You have to understand how to write a good ad.
The essence of this video session is focused on the psychology of your prospect which will require further research on your part. You won’t get the total solution to writing an effective ad. Only that you need to have the skills, which means to purchase the magnetic sponsoring course which will go into much details about how to write and effective ad.
One additional thing that Mike does share is that the opt-in rate for his lead capture pages (the ones that he gives you for free in his Magnetic Sponsoring affiliate program) is in the neighborhood of 60%. Anything above 10% is great.
Magnetic Sponsoring Boot Camp Day 7: “How To Attract Wealth And Distributors To You”
In this video session, Mike shares 2 of his biggest secrets. The first secret he mentions is that you must be able to give without want before you can have. To translate this into 2 practical terms for the network marketing industry is as follows:
1. Understand why other network marketers would join you in your business. It is not for the product, the compensation, or the management team. It is because you are offering a solution to their problem, which will come in one of two forms: You or your knowledge; i.e. your leadership or your expertise. They are going to join you because you can show them how to build a successful business.
2. You are offering a business building or marketing system that can provide them with the solution to their current marketing problems that they can see themselves having success with.
These are the only two reason someone is ever going to join you and these are the two things you really have to give and make it very obvious when you do so.
Doing what Mike suggests is not easy, but it will be worth it to do. It is something every network marketer can do and should do.
Magnetic Sponsoring Boot Camp
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Discover The MLM Success Secret Formula
Posted on 19. Feb, 2010 by admin.
More people are lured into the mlm and network marketing industry and you might be one of them. Internet marketing is one of the most effective ways to generating a full-time income. Every day, as the internet marketing industry expands, competition heightens.
Compared to the traditional advertising practices of a “brick and mortar” type business, internet marketing is more effective, risk-free and cost-efficient. But, still the question remains, “Why do so many network marketers fail?” In many instances, they fail because they lack hard work, which is one of the most important aspects about owning a business. Although it pays to be lucky, you cannot rely on a business to build itself. Internet marketing isn’t as simple as directing customers to your website. If you want to earn big, you have to invest time, money, and a great deal of hard work to promote your products and/or services. As stated earlier, the competition is very high and customer, nowadays, are very wise too. After all, who doesn’t want to get the best purchase that costs less and gives you more in terms of quantity and quality.
One mlm success secret formula that should be known by network marketers is business preparation. The concept sounds simple, but it isn’t and this is true for experienced and newbie alike. If you are not prepared to do business, then failure is guaranteed. Part of your preparation is researching the market. Determine which market is going to make you money because not all will. In addition, be sure that the market you select is not too broad, narrow your market choice down to a particular niche. For example, “potting training your dog” is a much more narrow niche in comparison to “dog training”.
You must be sure that your market is targeted. This means that your prospects must be interested in what you are promoting and your marketing should meet their needs. The marketing I am referring to includes any ads, websites, blogs, etc that is put up to market your niche. You marketing should be focused only on your niche. People don’t like to be sold to anyway, so be sure that you are giving your prospects exactly what they want.
Internet marketing requires a marketing plan. This is another secret formula. Not having a plan coincides with lack in preparation. If you don’t have a marketing plan, how do you know what you are going to do to market your products and/or services? This can also lead to hindering the interest of your prospects. Poor marketing leads to poor results in business. Not being able to sustain the interests of your audience, causes no clicks; which means no sales, thus no income.
Above all else, the network marketer must be willing to learn more. There is always going to be knowledge that needs to be learned and it is the responsibility of the internet marketer to continue to educate himself or herself so that he or she can improve upon the marketing strategies and skill-level. Many fail because they don’t grow in their business and they merely are concerned with making a quick buck. If you want long-term and highly satisfactory results, take the time to learn your craft, which is learning how to use the internet to market your business. Continue to improve upon your marketing skill level, ranging from ad copy, search engine optimization techniques, social media, etc. Whatever methods you use to market, make sure that at least one you are the master of, the others methods you choose are additional methods to bring in more income. Likewise, study the needs and wants of your prospects. Once you know what they want, it will allow you to communicate with them better, thus giving you better results in your marketing.
Lastly, keep on trying; don’t let your struggles and disappointments cause you to quit. It is natural to struggle because you are learning new things. Thousands are attracted by the possibility of generating skyrocketing income through internet marketing. But, when they don’t get the instant results, they give up and quit, or sign up for another program and this is done repeatedly. One of the last mlm success secret formula to apply is realizing that you won’t get rich instantly. Success must be earned and the only way to earn it is through hard work and continuation on educating yourself. Be patient. You will never know whether you can acquire success in your business if you don’t persevere.
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Eliminate Your Online Struggles! Discover A Better Way To Quickly Build A Targeted Online Opt-in List
Posted on 18. Feb, 2010 by admin.
Are you experiencing problems building a targeted online opt-in list from your network marketing business. Network Marketing prospecting is one of the most crucial activities for most home businesses, but it is the one activity that most network marketers dread. Reasons for this feel of dread include fear, rejection, the amount of work required, and more. Ultimately, the end result of the prospecting efforts is failure.
The key to success in network marketing is to apply five principle that will allow you to generate endless leads. These principles are available to anyone who wants to become a success in network marketing and it is all done on the internet. You don’t have to be an expert in computers. You just have to be open to learning new skills, which having a business is all about; especially if you have never owned a business.
The principles that are going to be described to you are not earth-shattering or groundbreaking methods, by no means, Applying these principles will help to automatically do the prospecting work, thus allowing, you, the online professional to focus on more important tasks.
Below I will share with you the secrets to quickly build a targeted online opt-in list, effectively. At the end, you will get a glimpse of a strategy you can apply to help you quickly build your opt-in list.
First, let me share with you that building a targeted online opt-in list, quickly, is a rewarding experience and the basic principle of building a list is pretty straight forward.
- You need something of value to offer your prospects and give them a reason to sign up to your list.
- You need to setup a form to capture your prospects contact details and connect it to your autoresponder.
- You need visitors to come to your website (Generate traffic).
Basic Principle 1
Starting with the first basic principle, you need something of value to offer your potential prospects.
You can offer:
- A newsletter
- A product(s)
- A service(s)
- A special offer
Basic Principle 2
The second basic principle is setting up your lead capture form. This is the box (form) on your website that you prospects fill in with their contact details. As soon as they press the send button, your autoresponder adds them to your database and sends them your message. Voila, you are starting to build your list.
Most autoresponders give you the HTML code for your form, so don’t worry about any kind of programming. All you have to do is cut and paste.
The details you can collect from your leads depends on your offer. If you are offering an online newsletter, you only need your lead’s first name and email address. If you are sending them a CD by snail mail, you can collect their postal address, even phone number and fax numbers.
Note: You will increase you response rate if you include a from at the top and bottom of your web page as well as use a pop-up or slide in box.
Basic Principle 3:
Building your opt-in list is similar to building a city. You want to get as many people into your city as possible, so you need to build roads. You need an 8 lane highway and multiple smaller roads to fill your city with people.
In list building terms, you need to focus on one main technique to pull prospects into your list. You will also want to use secondary techniques to add to the momentum to your traffic. Below are some methods that you can use to develop your lists. Choose one methond as your main focus and use the rest as your secondary traffic sources.
1. Advertise in print
Place advertising wherever your market is. Ask yourself what you read personally, where do you get your information? You market, most likely, does the same as you, so get in front of them by using classified or display advertising in:
- magazines
- trade journals
- newspapers
- direct mail
2. Advertise online
This is the least costly method of advertising. You can reach a targeted audience through advertising in ezines, online newsletters or pay-per-click services; such as Google Adwords, MSN (Bing), and Yahoo
3. Write articles
Writing articles gives you credibility. Write articles on a regular basis and submit thenm to online and offline sources. You should be submitting articles to the same sources you’re advertising with as well as all other publications you find in your market. Do research on Google or your favorite search engine for the keyword “ezine directories” and you’ll find lists of potential places for your articles and advertising.
4. Affiliate Program
One of the fastest ways to build your list exponentially is to setup an affiliate program. Your affiliates will link to your website, which means plenty of targeted traffic, which, in turn helps your search engine rankings, which brings you more traffic, which increases the number of affiliates you get and helps you build your opt-in list very quickly. It’s a never-ending cycle.
5. Forums
Get involved in forums. When you post or answer a question in a forum, you are generally allowed to have a signature file attached to your posts. It’s just like the signature file in your email. Your signature file should direct people to your website where they can sign up for your list.
6. Email Signature File
The same as in forums, every email you send out should have a signature file directing people to your website.
7. Joint Ventures
If you have a unique, original product, a joint venture may be an option for you. Contact some entrepreneurs who have large lists and see if they’re interested in working with you.
8. Referrals
This is very powerful. Include a referral or “tell a friend” form on your website. This little form can help build your list with no additional effort. When someone recommends your site to a friend, that friend is most likely going to visit and possibly tell another friend. And the snowball starts rolling. Add this technique with an affiliate program and you’ll soon have a nice fat, targeted list of prospects.
9. Buy opt-in subscriptions
Buying leads is not as simple as it sounds. You have instant access to a large list of subscribers, but they generally are not as responsive as a list you build using the other list building methods.
If you do choose to give this method a try, there is a simple formula to maximize your response rate.
- Send them a welcome email thanking them for subscribing to your service via one of your partner’s websites.
- Send them some valuable information with no sale message for the first 2 emails.
- Send them well crafted messages inviting them to join your other lists or check out your other offers.
Now, here is the strategy that you can apply to your business that I discussed above. Please read carefully…
Online Marketing Strategy For Your Business. To build an opt-in online list quickly:
- Put together an incredible offer; such as a report, newsetter, interview, etc. Place a value on that offer. Something you think the offer is worth. Don’t exaggerate because your prospects will pick up on this. Be honest. If you are not sure what to price your offer at, google your product . This will allow you to see what others are selling the product for. In your case, the offer is free to your prospects, but you want to point out to them that if you were selling, how much your offer would be worth.
-
Simple Form
To access your offer, visitors must fill out their name and email address and then your offer is emailed to them.
To build traffic to your offer page, post to the top internet marketing and business forums, as well as send an email to a couple of smaller lists.
The list building process is really quite simple. Offer a quality product as an incentive to sign up to your list. Plug your sign up form into an autoresponder. Drive traffic to your web page where your sign up list is located, and watch your targeted online opt-in list expand and your sales grow.
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Learn To Generate Solid Wealth
Posted on 17. Feb, 2010 by admin.
A massive shift is underway in the job industry that has never been seen before and it is severely affecting thousands of employees of companies who have yet to understand the full magnitude of what is currently happening and what things have yet to come.
A massive shift has been going on in the job market that has never been seen before and is severely affecting thousands of employees, yet most do not fully understand the seriousness of it, yet.
Frustrated, disappointed, underpaid employees, who are tired of working longer and harder only to make less money at their jobs; which have been cut down at the knees with very little signs of recovery, can end their worries right now by observing a new shift that has been taking place in the job industry by storm.
Laid off employees who are still in the trenches, fighting off the bill collectors, and trying to dig their way out of all the mess that has been created by the poor job market are in for a rude awakening. The times have changed and many of the jobs that were once flourishing are not coming back. EVER!
But, the good news is many of these laid off employees no longer have to be frustrated, disappointed or underpaid and they don’t have to continue to be struggling victims or statistics of the job market meltdown like so many others.
Fed up, laid off blue color and professional employees alike are learning, for the first time, how to generate solid wealth and create financial freedom. The laid off population are being given the opportunity to work with the best in the direct marketing industry to create the “perfect storm” of business opportunities.
There is no better time for starting a home based business than today. If you’ve always dreamed about having your own business in direct marketing, this current economic climate is the perfect catalyst to spurring your efforts.
Just read the headlines in today’s news:
- Home Foreclosure Crisis
- Government Bailouts For Automakers
- Unemployment Rate Tops 9.5%
There is no such thing as job security anymore, which is probably not a bad thing since having a job doesn’t fit into most people’s lifestyle aspirations. With so many American families trying to make ends meet, indicators should prove that today is the right time for former employees and their family’s to secure their financial future. But, how does one accomplish such a task?
In order to make the transition from employee to business owner will require many to change their mindset. One area within the home business industry that can make this transition easier is the network marketing industry. In particular, one that can be established using the internet. Why is this? There is no recession on the internet. Thus, starting an online business will enable one to create a lucrative income from an online network marketing business.
There are three advantages to having an internet marketing business. The first advantage is residual income. This is recurring income that continues to come long after the work is done. Unfortunately, many people don’t understand this concept and many more have never thought of it or been exposed to it. Successful authors, actors, and musicians are some of the familiar avocations that produce residual income. The best example of passive residual income is interest earned on money in a bank or other investments. It gets paid or credited to the investor without him or her having to invest any time to produce it.
Another advantage is leverage of time and money. There is only 24 hours in a day and no matter how talented one is or how much an employee gets paid per hour, if you don’t take advantage of leverage, an individual is limited by the number of hours in the day. By learning to leverage time, one can benefit from a percentage of other people’s efforts and dramatically increase their income and freedom.
Unfortunately, in most traditional businesses, the only ones who benefit from leverage are the owners and stockholders. The loyal hard working employees do most of the work. The great thing about the network marketing business model is that everyone has the same opportunity to become the ‘owner’ of their own business with a fraction of the investment of time and money of a traditional business or franchise.
The third and last advantage to owning a network marketing business is duplication or the ‘power of one’. The only way to explain what is meant by duplication is by using the following example. Say one starts with one penny, and doubles it every for 30 days, how much will he or she have earned at the end of 30 days? Would you believe five million dollars! ($5,368.708 to be exact).
This is a simple illustration of how network marketing can work. If I can teach another person, I’ve doubled myself. If we teach each other, we’ve doubled again, and so on and so forth. This goes on and on and can produce amazing results in a relatively short amount of time, just like the penny example.
The easier the program is to do, the lower the cost to get involved, the more people one can appeal to and the greater the potential of duplication. Programs that are too complicated or too expensive for the ‘average’ person to do will hinder the growth.
Successful network marketing offers many benefits. Passive residual income, no boss, no commute, no dress code, income tax reduction, more time with family, hobbies, or whatever is important to the individual, including above average income, and much more.
One can survive the economic recession by gaining the financial freedom he or she deserves by learning how to start a business in the direct marketing industry. You can achieve great success in your home business by positively impacting other people as one works toward his or her goals and dreams in life.
If you are interested in creating wealth that is unaffected by the economic conditions, here is your chance to learn how to generate solid wealth and success, that has lead to the fulfilling lifestyles of MANY successful business owners.
Get Started TODAY! It could be the one thing you need towards stopping those calls from bill collectors to establishing financial freedom from your OWN business where YOU are the BOSS!
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How To Create An Online Business
Posted on 15. Feb, 2010 by admin.
A business online works the same as an offline direct mail company. The process is the same, but the expenses are extremely different.
I come from the old school. I used direct mail to run my home business. This was before the internet became so popular.
Lessons From “Old School” Direct Mail Marketing
I got started in 2003 with my first home business. At the time, my upline taught me various offline marketing strategies to market my business. This required you to spend some of you my own money before I ever saw an order come through. Here is what a typical small campaign looked like using today’s prices.
Product Information booklet
Marketing campaign: 1,000 postcards to entrepreneurs
- List rental: $60
- Design: $100
- Printing: $100
- Postage: $520
___________________
Total Cost: $780
Before selling a copy of your booklet, you had to handover $780. If your campaign received a normal direct mail response of 1% (sometimes less), you sold 10 booklets.
Your marketing cost per sale was $78 (780 marketing cost/10 customers). If you priced your booklet at $50, you lost money on your first order.
$50 price tag
-$1 cost to produce
- $2 postage to send the booklet
-$78 marketing
________________
-$31 Total loss per order
Using direct mail often ended up being expensive. The only way to make money was by offering the customers back-end products.
Back-end products are items that you sell to your current customers. by eliminating the upfront marketing costs, your profit margin was higher. The lifetime value of a customer became extremely important to the company’s success.
The only way to stay profitable was to spend money on marketing to gain new customer and then market back-end products to them.
For instance, if a customer bought a $50 booklet from your postcard campaign, you lost $31. If that same customer bought a second information booklet for $50.00, your profit was $46.47.
This is how you do the math:
$50 order
-$1 product cost
-$0.01 printing second postcard in the series
-$.52 postcard postage
-$2 postage to send the booklet
___________________________
$46.47 Total profit per order
Isn’t It Cheaper To Place Classified Ads?
Well, let’s see. Because the classified section in my local newspaper was too expensive, I would place my ads in smaller newspapers around the country. My ads regularly brought in 2-5 leads per ad.
Leads from the newspapers ad section weren’t sales. They were people who raised their hand to show that they were interested in more information about the product. They would call or send an email request.
Generally, people who requested more information were at least mildly interested in the product. This “warm market” would convert from request to purchase about 10% of the time; meaning 1 out of 10 information requests would turn into a sale.
To be effective, the classified ad had to run for about 5 days to build up enough response to turn into sales.
Looking at the math:
Product: Information booklet
Campaign: Classified Ads
Newspaper insertion: $40 per day X 5 days= $200
Total cost per month: $200
A good week would generate about 25 leads, which turned into 12.5 sales; we’ll just say 13 sales.
3 leads X $50 = $150 total sales.
In this case, each customer cost 66.67 (200 ad costs / 3 customers). Then this happens:
$50.00 order
-$1.00 product cost
-66.67 advertising
-$2.00 postage to send the booklet
______________________________
-19.67 Total per order
It cost $19.67 per customer to first order from a classified.
So, both methods lost money on the first sale. Classified advertising lost less money, but gained fewer customer to make end sales. Direct mail lost more money upfront, but gained more customers and increased the number of back and sales.
Overall, direct mail made more money because of back end sales.
Building Business online:
The cost of setting up a business online is next to nothing. For about $10.00 you can have a domain, and maybe hosting for less than 100, depending on who you use for your domain registration. There are a number of places to go for domain registration. NameCheap, HostGator, or GoDaddy, just to name a few.
Theoretically, anyone can make money online. The barriers to running a business cost very little due to the internet.
If we go back to the original example, the $50 information booklet online compared to the costs incurred when the books were offered offline.
$50.00 order
$00.00 product cost – offered as a PDF file
$00.00 advertising – use free advertising and joint ventures
$00.00 delivery cost – offered as a download
________________________
$50.00 Total profit
There is no comparison. You are profiting from your very first sale! And your business grows by leaps and bounds when you add back-end products.
You don’t even have to pack up any products and run them out to the post office. It is all done on autopilot for you.
The people who are making money online understand this concept. These individuals who are still struggling, do not understand the concept.
The biggest roadblock to doing business online is people’s mindset and misconceptions. They’ve heard it is easy to make money on the internet. The know it is possible because they have heard the many success stories. They bought ebooks and signed up for lots of programs, yet their back accounts are still empty.
What is the solution?
Mindset ==> Education ==> Action
The first thing that needs to be done is to change people’s mindset. Doing business on the internet is very profitable, but only if you run it like a business.
Think about this. You are sitting in your living room and you are trying to decide how to make money. You decide that you have only two options. You could start your own company or you could become a brain surgeon. Both options offer very high income potentials.
If you decide to go the brain surgeon route, you have many years of study ahead of you and a mountain of costs before you even have the chance to make your first dollar as a surgeon.
And this is where the problem occurs for many people.
When they decide to open an internet business, they fire up their computer, get online and feel like they should be able to instantly open a business and start making money from day 1. No time for training themselves on even the basic principle. No plans made. Just jump ahead first into the abyss.
Then you wonder why so many people fail!
If people looked at their online business as seriously as they took their 9-5 job, or their offline business, they would more than like be a success story.
For people who are seriously considering opening a business online, the first step should be an education in business and marketing. I am not talking about the three year MBA program, but a online training system that will teach you all of the step-by-step ways to start, run, market, and most importantly, profit from your advertising:
This is the place to start your training:
http://www.ConquerTheInternetMarketing.com
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Online Marketing Myths And Tips
Posted on 13. Feb, 2010 by admin.
You have probably seen all sorts of sites stating that they can get you loads of traffic. It is true that you need a reasonable amount of traffic if you expect to make any money. But, instead of trying to get as much traffic as possible, focus on getting targeted traffic.
For example, there are plenty of sites that will “drive” traffic to your website by partnering you with other sites in their system. This type of traffic is useless. Most of these people are trying to earn enough “credits” to get their own website displayed, so you end up with visitors who have no interest in what you are selling. They’re just ‘traffic’ for the sake of getting traffic!
Traffic, by itself means nothing. SALES are what you are after!
Not So Effective Traffic Generating Methods:
There are many ways to get “traffic”. Here are a few:
- Free For All (FFA) sites. I have never had good experience with them. In fact, the results were pathetic and I don’t know of anyone who has. FFA sites allow you to post your link alongside thousands of others doing exactly the same thing. What normally happens is you end up receiving a bunch of junk mail in you email inbox.
Some people believe that it helps with “link popularity” (used by many major search engines to help determine your ranking). Not true. These are not targeted links, on an obvious “link farm” and often times your link drops off the bottom of the page very quickly in order to make room for new links being posted.
Another reason some people advocate FFA sites is to “get hits”. Again, I disagree. Along with being not targeted, most people visit FFA sites to post a link, not to read them.
You can still find places that sell you your very own FFA site. As the owner, you are supposed to have the right to email a confirmation message. ( which typically contains your sales pitch) to everyone who posts a link on your site. But you run a high risk of being reported as a “spammer’ and getting shut down, even if you explicitly state that posters agree to receive one email message from you. Spam is in the eye of the beholder.
Free Classifieds:
It is tempting to post to free classifieds and ad sites because it is free. But, “free” isn’t a bargain if you don’t get results. You still put in the time and effort, which is wasted.
Most people go to free classified ad sites to post their own ads, not to read them.
Start Page Program:
These program provide you with an opportunity to band together with a bunch of other sites to get traffic. You get set you “start page” to a specific URL, and a script rotates through the participating sites and displays one every time you open your browser (there may be additional conditions attached).
Most people appear to be using the program to earn enough “credits” to get their own site displayed; they’re not actually interested in viewing any of the other sites.
If you do want to try a start page program, set you web page to a specific action-oriented page (such as, as direct sales letter or a newsletter subscription form) that’s as targeted to the people joining the network as you can manage.
Exit Page Programs:
These work in much the same way as a start page network. But this time, one of the sites in the network pops up as the visitor leaves the site. I’ve had poor results…probably because most people are just interested in getting more ‘hits’ rather than displaying any real interest in the other sites in the network.
Safe Lists:
In short, don’t use them. “Safe Lists” are nothing but harvested email addresses. The recipients are not likely to be pleased to receive unsolicited email and your risk of being shut down due to “spam” is high. Legitimate email lists exists, but they’ll cost you a pretty penny…don’t be fooled into believing you can email millions of people for a couple of hundred dollars.
Banner Ads:
Unless you are advertising in a high traffic and very targeted website, the cost of banner ad probably won’t give you a good rate on return. Surfers are accustomed to seeing banners and for the most part, they’re easily ignored.
Link or Banner Exchanges:
You can join a network of webmasters who display one another’s banners or links on their websites (banners and links are rotated via a script). I haven’t had much success with these. Although you can usually specify which category you want to be placed in, you don’t have any control over the sites that join the network/category. That means you could be displaying a link or banner you don’t approve of, one for direct competitor, etc.
Finally, a quick word on the “latest-and-greatest” traffic generating fads. You will see them all over the place, being touted on websites and in eBooks, particularly when it comes to getting a good position on the search engines. Learning new things is necessary, but exercise caution. Cutting edge techniques that work today, may not work tomorrow.
Conquer the Internet With Online Marketing
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What Is The Affiliate Marketing Concept?
Posted on 10. Feb, 2010 by admin.
Every affiliate marketer is always looking for the successful market that gives the biggest paycheck. Sometimes they think it is a magic formula that is readily available for them. Actually, it is more complicated than that. It is just good marketing practices that have been proven over years of hard work and dedication.
There are tactics that have worked before with online marketing and is continuing to work in the online affiliate marketing world of today. With these top three marketing tips, you will be able to able to increase your sales and survive in the affiliate marketing online.
What are these three tactics?
1. Using unique web pages to promote each separate product you are marketing. Do not lump all of it together just to save some money on web hosting. It is best to have a site focusing on each and every product and nothing more.
Always include product reviews on the website so visitors will have an initial understanding on what the product can do to those who buys them. Also include testimonials from users who have already tried the product. Be sure that these customers are more than willing to allow you to use their names and photos on the site of the specific product you are marketing.
You can also write articles highlighting the uses of the product and include them on the website as an additional page. Make the pages attractive compelling and include calls to act on the information. Each headline should attract the readers to try and read more, even contact you. Highlight your special points. This will help your readers to learn what the page is about and will want to find out more.
2. Offer free reports to your readers. If possible position them at the very top side of your page so it they simply cannot be missed. Try to create autoresponder messages that will be mailed to those who input their personal information into your sign up box. According to research, a sale is closed usually on the seventh contact with a prospect.
Only two things can possibly happen with the web page alone: closed sale or the prospect leaving the page and never return again. By placing useful information into their inboxes at certain specified period, you will remind them of the product they thought they want later and will find out that the sale is closed. Be sure that the content is directed toward specific reasons to buy the product. Do not make it sound like a sales pitch.
Focus on important points like how your product can make life and things easier and more enjoyable. Include compelling subject lines in the email. As much as possible, avoid using the word “free” because there are still older spam filters that dumps those kind of contents into the junk before even anyone reading them first. Convince those who signed up for your free reports that they will be missing something big if they do not avail of your products and services.
3. Get the kind of traffic that is targeted to your product. Just think, if the person who visited your website has no interest whatsoever in what you are offering, they will be among those who move on and never come back. Write articles for publication in e-zines and e-reports. This way you can locate publications that is focusing on your target customers and what you have put up might just grab their interest.
Try to write a minimum of 2 articles per week, with at least 300-600 words in length. By continuously writing and maintaining these articles you can generate as many as 100 targeted readers to your site in a day.
Always remember that only 1 out of 100 people are likely to buy your product or get your services. If you can generate as much as 1,000 targeted hits for your website in a day, that means you can made 10 sales based on the average statistic.
The tactics given above does not really sound very difficult to do, if you think about it. It just requires a little time and an action plan on your part.
Try to use these tips for several affiliate marketing programs. You can end maintaining a good source of income and surviving in this business that not all marketers can do.
Besides, think of the huge paychecks you will be receiving…
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